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Mobile Phones and the Modern Traveler

By Eric Taylor, Senior Analyst Mobile has quickly emerged as a primary booking channel in the travel industry. Competition for both new and loyal travelers is fiercer than ever, and intelligently leveraging mobile is imperative to gain market share. In my

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Posted in Data, Marchex Institute

Let’s Talk Local

Leslie Ihnot, Product Marketing Manager People are constantly searching for local businesses on the go.  Just take a look around—consumers on their smartphones are everywhere. In 2014, mobile search is expected to grow 38%[i], which means advertising on these sources is key

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Posted in Performance Advertising

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